Behind The Scenes of Katie Sturino x Stitch Fix: Fun Style for Every Body


Katie Sturino x Stitch Fix is the colorful, easy-to-wear travel-ready collection bursting onto the summer 2019 style scene. Katie is a style influencer and body positivity advocate. Through her personal platforms, @katiesturino on Instagram and The12ishStyle.com, she lends her voice and personal style to empower women of all sizes to find their confidence and celebrate themselves. This collection is full of bold statement pieces you’ll want to wear all season long, and allows you to look and feel like your best self everywhere your travels take you.

Stitch Fix: We’re so excited to partner with you for this collection! What made you excited to collaborate with us?

Katie: I went to the Stitch Fix headquarters last fall, and I was beyond impressed with the organization. I thought that the way you are able to leverage data to help with fit is so unique and so important, especially in the plus size space. I also think it’s so cool that you have a fit expert that travels to the factories, educating people on the best ways to fit a plus body. So that’s like the excitement point.

Stitch Fix: What was the design inspiration behind the collection?

Katie: The design inspiration is vacation. I’m always ready, happy and excited to go on vacation, and I dress like I’m one plane ride away from being on a beach. So, I hope that the collection makes people feel happy, and like you wanna take some time. Or, you can just wear it to the office and feel happy.

Stitch Fix: So many brands limit their size ranges. Why was it important for you to create a size-inclusive line?

Katie: Well, not only do I want my plus-[sized] friends to be able to wear my clothes, but I want my straight-sized friends to wear it, too. I think continuing the divide of plus brands versus straight-sized brands just continue to make everyone feel separated and not included. So, I wanted to put everyone in the same clothes!

Stitch Fix: We don’t like to play favorites—but if you had to pick a favorite piece, what would it be?

Katie: I think it’s the blue and white caftan. I love it. Or the red and white caftan. Basically, any caftan.

Stitch Fix: Where are you excited to wear the collection? (We in SF can’t wait to break them out once it gets hot!)

Katie: Like, anywhere. I want to wear them in Italy, I’ve been wearing them—spoiler alert— even though I’m not supposed to. I can’t wait to wear them anywhere. They’re breathable (I’m having a really easy time in the New York City summer, because I don’t get too hot), and they really were designed for summer. Surviving summer, thriving in summer.

Stitch Fix: How do you hope our clients feel when they wear Katie Sturino x Stitch Fix?

Katie: I hope that everyone feels fresh! I hope that people feel like it’s a new style that’s fun and happy, and that you’re trying something new that you like. I just want people to expand their style horizons and experience something that is a little bit out of their comfort zone.

Are you a lover of bold styles and colors? See more looks from the collection below.

Now that you’ve got the behind the scenes of Katie Sturino x Stitch Fix, are you ready to see some pieces in a Fix? Simply take your style quiz, order a Fix and have easy to wear pieces headed your way. You’ll receive a five-item Fix curated just for you. Shipping and returns are always free so keep what you love and send back the rest.  

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