Let’s be real: traditional shopping is exhausting. Between decision fatigue, overflowing racks and never quite knowing what will work, the experience can feel like more effort than it’s worth. At Stitch Fix, we believe it should be easy. That’s why we’re constantly reimagining how personalized shopping works—starting with new features designed to make it smarter, easier and truly tailored to you.
Let’s dive into some new features we’ve recently launched to help make your Fixes even more personalized than ever.
A Fix That Starts With You
You asked. We listened. Now, you can start your Fix yourself! Choose one piece that you absolutely love and your Stylist will do the rest! Your Stylist will build the rest of your Fix around that chosen item, with corresponding styles to match.
So, how does that work? Let’s say you pick a beautiful floral blouse—then, your Stylist would include a great pair of jeans, sleek jacket, statement earrings and heels to match. If you’ve ever been stuck on how to style a specific item that you love, this is the solution! Stylist Erin adds, “One standout piece can set the tone for your whole look—once it’s selected, everything else effortlessly falls into place around it.”
Why you’ll love it:
- See how one piece unlock more styling options
- Boost your confidence with a Fix that starts on your terms
- Take the guesswork out of outfit building
“One standout piece can set the tone for your whole look—once it’s selected, everything else effortlessly falls into place around it.”
-Erin, Stylist
Themed Fixes: Style With a Purpose
More often than not, you’re looking for specific styles to be in your Fix. With a Themed Fix, you pick the moment—we do the rest. Whether you’re planning a trip, heading back to the office or just want to try a new trend, we’ll send pieces tailored to your theme and your style.
What does a Themed Fix look like in action? It’s so easy. If you’re planning for a getaway, select the “Vacation Ready” theme. Your Fix would then include lightweight dresses, statement accessories and easy-to-pack essentials. That means you can take shopping off your trip to-do list.
Or, if you’ve just scored a new job, select the “Office Refresh” theme. You can expect styles like smart blazers, polished blouses and versatile trousers to help you clock in with full confidence. No overthinking required! “Nothing beats selecting a theme and letting your Stylist surprise you with a personalized look,” says Stylist Michelle.
Why you’ll love it:
- Get inspired with fresh looks and styling ideas
- A style shortcut for specific moments or needs
- Curated picks backed by Stylist expertise
- Try trends with confidence—without straying from your personal style
“Nothing beats selecting a theme and letting your Stylist surprise you with a personalized look.”
-Michelle, Stylist
Flex Fixes: More to Love
More personalization, more possibilities. With Flex Fixes, you now have the option to receive up to 8 Stylist-selected pieces in each Fix—giving you even more chances to find what fits, flatters and feels like you.
At Stitch Fix, we’re always evolving to make your experience more personalized, more thoughtful—and way less stressful. Whether you’re starting with a favorite piece, picking a theme for your next big moment or exploring new styles with Flex Fix, it’s never been easier to find clothes you love.
Schedule your Fix, your way
Feeling excited to partner with your very own Stylist who really gets to know you and your unique style? Always wanted to try a more personal shopping service without the trip to the department store? Take your style quiz, order a Fix and let your Stylist do the work for you. They’ll choose just-for-you pieces to save you time (and a trip to the mall). Keep what works, and return the rest—or keep 5+ pieces and get 20% off your entire order. Shipping and returns are always free—no subscription required. It’s as easy as 1, 2, 3.
